UA Marketing Experts Pick Their Favorite Ads From Super Bowl

February 07, 2017
Five from the University of Arizona share their insights about the power and popularity of some of this year's commercials from the big game.

More than 114 million TV viewers tuned into Sunday's Super Bowl, perhaps as many of them for the ever-anticipated commercials as the game itself.

With this year's Super Bowl ads costing a whopping $5 million for 30 seconds, advertisers pulled out all the stops to reach the large national crowd, with some being more successful than others.

University of Arizona marketing experts weighed in on their favorite ads.

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